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Magazines or Booklets are an excellent tool for many businesses. Whether you need a catalog, a newsletter or simply entertaining literature, your magazine should follow some important rules to provide a stunning product for your customers. Format, template, color and photography are all areas to consider before printing a magazine. The tips below will help you print a magazine that impresses clients whether you use your office printer or a professional printing company.
Instructions
1. Step 1
Choose a size, number of pages and paper stock tailored to your magazine’s specific use and to your customers’ needs and desires. If you choose to use your office printer, the size of your magazine will be limited to the size of paper your printer can handle. Professional online printing companies offer many standard sizes, such as 8.5 by 5.5 inches, and unusual sizes, such as 12 by 12 inches. The size you choose may also be determined by the amount of content and the number of pages. Stick with a multiple of four pages because four pages are printed onto one sheet of paper, two on the front and two on the back. Before sending your magazine to print, double-check the page layout in your design program. One last format tip: Most magazines are printed on glossy 80- or 100-pound paper. The gloss makes the color leap off the page and, along with the heavier paper, provides durability for multiple readings.
2. Step 2
Color is a must for any magazine as this makes it more captivating to your audience. Be sure that your final product contains the colors you choose by using the appropriate color scheme. If sending the magazine to a commercial printer, use the CMYK color scheme in your design program. Just remember that the colors will appear slightly different on your computer screen than when printed, so print a sample page to check the shades. For long-term use, you may want to invest in a printed Pantone color catalogue. A professional printer will be able to match the Pantone colors you choose and can keep your color scheme on file for accuracy and a quick turnaround when printing magazine each month or quarter. If you print the magazine yourself, your inkjet printer will more accurately print the standard RGB color scheme.
3. Step 3
An attractive magazine contains plenty of photographs. Make sure yours are not fuzzy or pixelated by using the appropriate resolution. If taking the photographs yourself, set your digital camera on the highest resolution. To avoid a pixelated effect, print photos at 300 dots per inch (dpi) or higher. One more tip: When sending pictures to a printing company, label each one and send them in a separate package from the actual page layout.
4. Step 4
Using a digital template makes preparing a magazine for print much easier because it provides the guidelines needed for designing your magazine. For instance, many templates include a “bleed line” to which you should extend any artwork that you want to be printed all the way to the very edge of the page. If you are using a printing company, use the digital templates the company provides so that your magazine meets its printing standards. When printing on an inkjet, use the digital template provided in your design program. Just be sure to print a test copy first to double-check the alignment of your printer.

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