Category Archives: Online Printing

Online Printing advantage is the lower prices in canada

Online Printing Canada Advantages

Visit Zoom Printing for online printing Canada, Vancouver, Calgary, Toronto, Montreal.

Number one is affordability. This fact is true across all types of print materials, including
business cards, brochures, banner signs and promotional postcards. The reason for this is the lower overhead costs that come with running an online business. Whereas traditional printers need to cover retail rent space and in-store employee salaries, online printers aren’t typically subject to these costs. This fact reduces an online printer’s expenses, allowing for a reduction in pricing.

Number two is Convenient. Certainly, there is something to be said about being able to order hundreds of business cards from the comfort of your own home or office. Additionally, access to online printing is not limited to traditional store hours. This allows you to place your order anytime, day or night.

Additionally, online order forms have streamlined the order process so they are both quick and easy to understand. If you already have your business card, banner sign or other product designed, then a simple upload of the digital file is all it takes to complete the order process.

When I am looking for an online printer, I always look at pricing, quality, variety of products, ease of ordering and turnaround time for orders. Since some printing companies only offer just a few items, it is important to find a  printer that can accommodate any promotional printing you may need in the future.

Printing online is cheaper because as professional graphic designers, you can negotiate wholesale prices with trade printers. We pass the volume savings on to our clients.

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Postcard Printing for Marketing Purposes

Visit Zoom Printing for postcard printing Toronto, Montreal, Ottawa, Calgary, Canada.

In spite of all the hubbub about modern electronic marketing methods, there are several traditional yet proven strategies that are still able to deliver positive results. One of these old-school strategies is postcard marketing. As luck would have it, modern methods also have an effect on producing postcards. Colour postcard printing can now be done through the Internet with the help of online printing companies. So how’s that for the old meeting the new?

Postcards are simple and cost-effective marketing tools that any type of business can use to promote their latest products or announce any promotional event. These are even beneficial to small and start-up companies that have limited budgets for advertising. If your company is in need of a way to jump-start its brand, then colour postcard printing is a great way to create brand awareness. Just follow these simple tips and you are on your way to improving your company’s image and boosting your sales.

• Plan your steps and come up with a particular theme for your postcard marketing campaign. Make sure it is an idea that will grab people’s attention. Do you want to use humour? Do you want to convey romance? Depending on your product or message, the concept you choose should not be boring.
Postcards are effective when they are eye-catching. One way to do this is to include high-quality pictures or other graphic images in full color.
• Although a picture can paint a thousand words, you still need to add some text to express your message. However, try to keep your message short and snappy. Cluttering your postcard with words won’t do your campaign any good. Postcards are still a visual medium, so to speak. So go light on the texts and let the graphics do the rest of the talking.
• Create a sense of urgency with your message. For instance, you may tell your prospects that your offer will expire on a certain deadline. In relation to this, you may also include a persuasive call to action to make your prospects stand up and act on your offer.
Postcards naturally have two sides, so take advantage of both. You may reiterate on the back side the message that you printed on the front side or create a variation of it, like a teaser.
• Make the most of color postcard printing by giving your postcard a couple of different purposes. You may use your postcards as gift certificates, discount coupons, invitations for openings, or even as tickets.
• Consider high-quality glossy printing to give your cards the most impact. Every postcard printing provider offers this service. Fortunately, you don’t have to worry about the cost as modern technology has improved the process and brought down the costs. • Online printers also offer templates to make postcard printing simpler and more convenient. You may also come up with your design and upload it on the printer’s website for checking and, eventually, printing.

Postcards can be among the most reliable marketing tools at your disposal. Just make sure to design and print it right and you have yourself a marketing method that is effective, inexpensive and easy to produce.

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Why the Need for Digital Printing in Canada?

Visit Zoom Printing for custom stickers printing Canada, Vancouver, Toronto, Montreal.

Do you want to have excellent prints?

Well, digital printing can be the answer to that one. This is among the newest printing processes introduced to the public by the printing industry. Since this printing process has been introduced, it has gained numerous applause from the public.

Digital printing Toronto process it allows anyone to create different types of documents. You can print postcards, business cards, newsletters and other materials you can use for advertising, marketing or promotional campaigns. A user can also print materials that can be used not only as business tools but also as decorations.

Digital printing Montreal process can also produce coloured prints. This printing process can be used to create prints with good color saturation. It can print materials that contain brilliant colors, thus making the layout and the images look more alive and attractive.

Now, you might be saying, “Hey, a lot of printing processes can do this”, so why use it?

Indeed, it is a fact that most printing processes can provide these types of documents. However, digital printing is different from all of them. How? Well, this is the process which involves the integration of a computer and printing machines.

By doing so, digital printing can create very accurate copies. Try to look at the copies carefully; you will observe that there are lesser or no variations at all. You will also notice that they are very detailed. Amazing isn’t it?!

Well, this is not all that it can do. Try faster reproduction of documents. Digital printing is also known for its capacity to print documents at a faster rate. Most printing machines are able to print thousands of documents in just an hour. And with a fast phase environment, this is just about what people need.

Another good thing about digital printing is that it allows you to print just the right number of copies that you need. This means that you don’t have to waste your money on printed copies that you don’t need.

Have you ever heard about variable data printing services? Know something about it? Now, variable data printing or VDP or variable information printing is a type of digital printing that allows a user to create variations between printed materials without delaying or stopping the printers from printing.

This type of digital printing can actually be beneficial to those who want to print postcards. Now, they don’t have to write the names and addresses of their clients, they only need to input it into a computer and that’s it.

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Cheap Poster Printing – Print Poster For Less

Visit Zoom Printing to print cheap poster Toronto, Montreal, Calgary, Canada.

Can we consider poster printing as a form of art and science? Well, when you print posters, you employ creative visual techniques to make them look attractive. You use your artistic skills in conceptualizing and designing the material. On the other hand, there are scientific considerations when you produce your posters. First, you have to check on the societal context and review the psychological impact and relevance of the poster. These points are evidence that poster printing is both art and science.

Other than being aware of this characteristic of print posters, you also need to recognize common layouts that are effective in communicating with your target customers. There are three types of posters that are being utilized in the advertisement industry today. They are the ‘Wanted Poster’, ‘Streamer Poster’, ‘Framing Poster’ and ‘Column/Row Poster’.

The Wanted Poster is one of the best layouts in poster printing. It is also very common that most of the designs of posters today are similar and patterned after it. It is designed in such a way that the title remains on the top of the poster, the main image is placed at the center and the other information is located at the bottom part. I said that it is one of the best layouts because its design makes it easily noticeable and readable. The header immediately attracts the attention of the public. It is seemingly shouting the word ‘Wanted’ that the reader will directly read the title and then due to curiosity, look at the middle part of the poster and finally, take time to read the supporting details. When this happens, the poster has already fulfilled its purpose.

On the other hand, the Streamer Poster places all the necessary information in the center column of the paper. The title and supporting details are stacked in the middle, which allows the reader to concentrate on all the information printed on the poster. Remember that it is a natural tendency of man to look upwards and downwards as he or she looks at something. The layout of text details will keep the attention of the audience.

The Framing Poster uses designs that could frame or box the images and texts in the middle. These designs can be persons, plants or borders. This makes the reader focus on the center image and text of the poster because this type of layout highlights the middle portion.

Finally, you use the Column/Row Poster when you intend to arrive at an informative poster for scientific, academic and awareness purposes. This is the best method to use if you want to fill your poster with as much information as possible. The text and images are arranged into rows or columns to provide an easier means of reading for the public.

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Plastic Business Cards Can Really Increase Your Business

Visit Zoom Printing to print plastic business cards Toronto, Montreal, Ottawa, Canada.

Business cards have been used by business owners for many years. They provide an ideal way to introduce potential customers to your business and remind your faithful followers that you are still there to serve them. Business cards are an inexpensive and effective way to market a business. They have worked well in the past and they’re still effective today.

Today business cards are more important than ever. With the slow economy and every business seeking to find a competitive edge, not only do you need those business cards to promote your goods or services but you need a business card that stands out in that vast sea of other business cards. Here are some reasons why Plastic business cards can help increase your business.

First Impressions count. We all know how important first impressions can be particularly in the business world. Many times your business card is the first thing people see regarding your business. Plastic business cards are extremely professional looking, much more so than paper business cards, which is exactly the impression you want to give.

Plastic business cards can be made into very innovative designs, unlike paper business cards. Plastic business cards really stand out. They are very unique when compared to the look of a traditional paper business card. The colours are crisp and bright, showing every detail. Because plastic business cards are a bit of a rarity these days, they will stand out even further. Your customers will be impressed and will be more inclined to hold onto the card. When they have your business cards in their wallet, they probably won’t go to one of your competitors.

Another benefit to using plastic VIP cards is that they are likely to be passed on to family members and friends. Because paper business cards get worn out, they usually land in the trash within a week or two of receiving them. On the other hand, plastic business cards last a long time and can be taken out of a wallet and given to someone who’s looking for what your company supplies.

Companies that make plastic business cards will likely have the skill to design a card that meets your expectations are using a design that you supply. In most cases, four colours can be used and you have a show of translucent, frosted or clear plastic cards. When you combine a great design, bright colours and attractive plastic, you will have unique business cards that stand above your competition.

Plastic business cards will make a great first impression, make your business more visible, and give you a much-needed edge over your competition. With the slow economy today, being competitive can often mean the difference between failure and success. Plastic business cards will help your business grow and succeed.

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ONLINE PRINTING SERVICES – IMPRIMERIE Montreal

Visit Zoom Printing for printing services Toronto, Montreal, Vancouver, Canada.

Printing is an essential part of one’s marketing campaign. Whether you want to promote your own business or work for some company, you have to climb up some marketing stairs to let the world know about you and your business. With the emergence of the internet as a global business tool, there is a great increase in the number of online printing service providers. There are many operatives which offer printing services to customers in the global market. However, there are still concerns in the customers’ circles about the reliability of the service providers and the quality of their products.

Zoom Printing is among the leading online printing companies, operating for the last 8 years. The company got its reputation across Canadian markets through its custom printing services. The company offers purely individualized and custom products like custom envelopes and custom stickers. On the one hand, the company offers custom products and on the other hand, it has made its system a symbol of excellence by introducing various customer-friendly initiatives. The creative combination of custom printing services with innovative customer friendly facilitate measures has enabled the company to become the leading customer-friendly organization in the printing services world.

The custom products opposite to standard ones are those, which are as per the aspirations and specifications of the customer. The company offers its customers complete freedom to design their products in their own manner. So the customer can decide the size, shape, color and design of the product he wishes to order. Unlike die cut sticker or decals, a custom sticker or banner is one, which is totally customized, modified and individualized. The product portfolio of the company is quite handsome and broad, which includes traditional items like stickers, banner, envelopes, decals, newsletters, calendars and non-traditional items like pocket folders.

In the process of printing, the company also offers various kinds of FREE services and discounts as well. customization of the item, FREE unlimited revision option, FREE quality assurance tests, FREE lamination (glossy/matte), FREE handling of the items and FREE shipment to your doorsteps. Remember, that this offer is not restricted on certain product categories like printed envelopes;  instead, you can enjoy it on the whole product category list. In addition to these services, you also enjoy various percentages off discounts announced on the website as per the orders’ specifications. Last but not least thing is the company’s strict quality assurance mechanism which differentiates it from others.

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Online Brochure Printing

Visit Zoom Printing for folded brochure printing Toronto, Montreal, Calgary, Canada.

Nowhere does it say that you need to have print brochures in sizes of 8.5 x 11 inches, 8.5 x 14 inches or even 11 x 17 inches? You can very well design your brochure printing layout in whatever size and shape you want. And you do not even have to stick to the regular template just so you can have a marketing tool that is truly effective. In fact, what you need to do is to think outside the box and get yourself brochures that can really stick out well in the market.

Creating print brochures that are totally different from what can already be found in the market can make it possible for your business to stand out. Being different and unique is what your brochure printing should be anyway if you really want to get noticed by your target clients. The only thing that all marketing tools should have that is common is the manner by which you would be able to communicate your message simply and easily. How you want it to work is entirely up to you.

In order to stand out, it would be to your advantage if you make your brochure look nothing like a regular brochure. You can break the conventional design pattern and do a totally different layout that would encourage your target readers to pick up your brochure and have them convey an idea about your business. Your combination of differences and uniqueness would add up to the attractiveness of your brochures printing.

Here are more ideas on how you can make your print brochures become a standout.

Choose typefaces that are fresh and new. You do not need to stick to Arial or Times New Roman for your text. Use typefaces that are not common and are just recent additions to the family of fonts. There is the Raleigh Gothic and Century Expanded which you can use for your headline as well as your text copy. Just remember to stick to two or three workable fonts to avoid cluttering your design.

Add breathing room around your text. You do not need to overwhelm your readers with too many texts in your brochure. Give your readers some breathing space to take all your information in. Provide wider margins and emphasize your message not only with texts but also with illustrations to break the monotony created by too many words.

Use your images to capture your theme. Your images and illustrations will provide additional emphasis and explanation in a subtle visual representation that can connect your message throughout your pages.

Provide a simple design. As always, no matter how innovative or creative you want to be in your print brochures, there is no denying that simplicity will always get a thumbs up from your target readers. You don’t need really to make a complex design to wow your audience. What matters is to have your readers get to your message instantly.

And finally, as a rule of thumb, make the design of your brochure printing reader-friendly. The number one goal of any print brochure is to have the readers find it easy and simple to get the information they need to make an instant decision. Hopefully, the decision would be favourable to your business.

For more info about printing brochures visit: http://www.zoomprinting.ca

Preparations for Large Poster Printing Canada

Visit Zoom Printing for vinyl poster printing Toronto, Montreal, Vancouver, Canada.

Before poster printing can really begin, a few key important preparation steps must be done. Indeed, even with poster templates, you must plan out exactly how you will print your color posters properly. You should not just go headlong in this of course, that is why it is important for you to know the key important preparatory steps for poster printing. Luckily for you, I will list these down for you here. Just go through the list below and you can easily prepare for your poster printing properly.

1. Do some thorough proofreading of content – One thing that it is important not to forget when preparing for poster printing is to do some proofreading.  While reading posters is easy, there is actually a high chance of you overlooking some of the more detailed parts and content of your color poster print.

That is why it is good to do at least three runs of proofreading for your full color poster prints. In fact, it is best that one of those instances should be done by another third party so that they can spot anything that you might have missed. The more perfect your content, the better for printing of course.

2. Analyze all your images and their quality – Before you go for poster printing, it is also very crucial that you analyze your images and their quality. Just like the text, you must check if there are gross errors in cutting, cropping, positioning and of course actual rendering of the images. Color posters rely on attractive images for them to succeed. That is why it is important to analyze and review all that you want to print to make sure that your own color posters work really well.

3. Check your templates, alignments and bleeds – Another key checking point before you actually print your color posters is to check your templates, alignments and printing bleeds. All color poster templates for printing should have the right measurements and printing bleeds that will help facilitate the fast production of those color posters.
If you do not make sure that these details are secure, then there is of course a high chance that your color prints won’t look as well aligned and perfect as you possibly can. That is why it good of course to always prepare your drafts properly and check your templates, alignments and bleeds.

4. Know the right file format to submit for printing – Also, make sure to review if you have the right file format to submit for poster printing. Many printers can accommodate different file formats for printing, but it is best to submit the most ideal want to those printing companies. This minimizes the need for conversions and of course it eliminates more mistakes from accidental conversions of the file format.

5. Review the final output of your poster printing options – Lastly, you might want to review first some of the poster samples of your printing options. By looking at the real results of your choice color poster prints, you should realize exactly what you want as a poster printing option and what might be too much for your own kinds of prints. So go ahead and review the actual results of your printing options through poster samples. The more you see the better your decisions should be.

So that is how should really prepare for large poster printing. It is important to be really meticulous with these preparation steps because it will save you a lot of time, money and effort in the future. So make sure you perform these preparations as soon as possible.

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Cheap Pocket/Presentation Folder Printing Services

Visit Zoom Printing to print presentation folders Toronto, Montreal, Canada.

For starters, pocket folder printing requires specialized services that ordinary printers may not be able to deliver. This type of print may require specific equipment that only commercial printers can offer. In your town or city, there may be a spattering of printing companies that offer this service. If you want to make sure though, you can always search for printing companies over the internet and find out if there is one near you. If your online results are affirmative, you can screen the printing companies offered by visiting their print facilities and checking out their print capabilities. You may want to know what equipment they use for pocket folder printing and check their product samples up close. Ask for price quotes from these printing companies, and find out which among them offers the best price and great prints. On the other hand, if you do not find a printing company that is located in your town or city, you can always order from printing companies online, regardless of where you are located. There are a lot of online companies that offer printing services, and it is their pleasure to serve you well.

If you are interested in pocket folder printing, you can have the option of making the design template on your own; getting the services of a graphic designer, or availing of commercial design services. Although there are printing services that offer design, too, these are options you may want to delve into. Here are some pointers you may want to familiarize yourself with regard to folders printing:

– When making the design template for pocket folder printing on your own, make use of design software that you are proficient with. You can make use of Corel Draw, Adobe Photoshop or Illustrator. First on your to-do list though is to identify the measurements for your pocket folders. You may want to make use of standard measurements for pocket folders, but you can also experiment with the size or shape. Once you have set your measurements, you can start with the design template. There are a lot of things you can do with the design. You can add images and other design elements to make it visually appealing. Always remember to make the design template for pocket folder printing match the image you want to project for your business.
– If you are not adept in any design software, you can contact a graphic designer to do the work for you. Just make sure that the graphic designer can offer you quality design work. So that you can make sure of this, you can take a look at the work portfolio of the graphic designers you are considering. You may also want to take a look at their websites, too. Provide your graphic designer with your vision for your pocket folders. Offer your creative input. If your pocket folders contact text, present this to your graphic designer. Make sure though that the text is free from errors.
– Commercial printing services also offer design templates. You can take a look at their selections, and choose the best one possible. Design and printing companies can offer you a wide selection, but you can make your search easier by browsing through categories. You may want to look at certain themes or design styles used for pocket folder printing.

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Cheap Letterhead Printing Services

Visit Zoom Printing for Letterhead Printing Toronto, Montreal, Calgary, Canada.

Developing your own brand identity takes some hard work. It requires impressive visual effects of all your marketing tools. Brand identity starts with your logo, business name, slogan, and letterhead. These elements can be extended to your business cards, postcards, website, and other marketing pieces.

Often, the last thing business owners think about when branding their business is the letterhead. They assume that their logo and name are enough to establish their brand. If you truly want to impress your customers and prospects, then you need to start with letterhead printing. If you can make your design unique and creative, then you need to follow these tips:

1- Come up with a unique design: It’s important that you create a design that will catch people’s attention. Even if letterheads are simply printed on paper and stationery, you have to make sure that they are impressive. You can spread your design across the top sheet to create a unique look.

2- Print the material well. Use high-quality paper so you are assured that your letterhead will look attractive. A thin or flimsy paper will only make the print look shoddy. Be sure to aim for a balance of smoothness, quality, and professional appeal. If you can print in bulk, the better as this will give you printing discounts. Some print shops offer discounts on bulk printing. You might want to find a printer that offers bulk discounts so you can save a bundle of your marketing dollars.

3- Use the right color and font. Your letterhead is an extension of your business, so you need to make sure that all elements you incorporate on it including the color and font have to be picked well. This will make sure that your professionalism is reflected well in your materials.

If you want to make sure that your letterhead reflects your brand identity well, it has to have the following characteristics:

– Consistency. You need to make sure that your letterhead is consistent with your logo, slogan and other marketing materials. This will help you build a strong brand and give you a professional look.
– Uniqueness. The look and feel of your letterhead should be unique. It should stand out and make your business distinct.
– Memorable. You need to ensure that the design is memorable and easy to remember. From the logo down to the font, everything should be visually unique.
– Significance. It is vital that you use images and colors that are significant to your business. They should be symbolic and make your message and image come to life. Of course, the text has to be expressive and valuable to help build your brand.
– Sincerity. The design of your letterhead templates should tell people that you will fulfill your promises. Whatever you promised to give to your customers should be delivered so they will trust you and come back again. You need to work that out in your design.
– Professionalism. It’s essential that the quality of the elements you incorporate in the design has to convey professionalism. Use colors and images that are relevant to your business. Even the print job has to be exceptional so people will see how serious you are in providing excellent service.

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